"Big Game" commercials: a sneak peak

BUFFALO, N.Y. (CW-23) - You don't have to wait until Super Bowl Sunday to see some of the most buzzworthy commercials anymore. Some ads for the big game already have millions of views online, not to mention Facebook posts and tweets. Jeff Bucki, Senior Copywriter at Travers Collins & Company, explains what's behind this new trend in his sneak peak of this year's most anticipated commercials.

And Travers Collins & Company wants your help determining the most popular ads this year! Just visit tcsuperpoll.com during the game to vote for your favorite one. Then tune in to Winging It! Buffalo Style the morning after to see which commercials got the most votes!